Job post summary

Date posted: August 15, 2025

Pay: $33.00 - $43.00 per hour

Job description:

3-Month Temporary Assignment

Marketing Manager – Demand Generation (B2B2C)

We are seeking an experienced Demand Generation Marketing Manager to lead customer acquisition and growth initiatives. The ideal candidate will bring a strong background in B2B2C marketing, with proven expertise in developing and executing data-driven strategies across digital channels.

Key Responsibilities:

• Develop and execute comprehensive B2B2C marketing strategies across email, paid media, organic, social, and search.
• Create and implement B2B go-to-market plans to support product launches and new releases.
• Manage campaign budgets, performance metrics, and ROI while ensuring quarterly lead and pipeline targets are achieved.
• Oversee quarterly media planning, forecasts, and reporting for demand generation channels.
• Partner with internal stakeholders to strengthen reporting capabilities, refine brand positioning, and optimize processes.
• Conduct customer research to generate insights that inform marketing strategies and initiatives.
• Expand the media mix by identifying, onboarding, and managing new vendors and platforms.
• Collaborate cross-functionally with sales, product, technology, and operations to increase enrollment and conversion.

Qualifications:

• Minimum of 4 years’ experience in demand generation and customer acquisition within high-growth companies.
• Proficiency in digital advertising platforms (Google Ads, Bing, LinkedIn, Facebook Ads Manager).
• Expertise in analytics tools (Google Analytics, Data Studio, Optimize), with the ability to translate data into actionable strategies.
• Hands-on experience with email platforms such as Marketo and Zoho.
• Demonstrated success in B2B2C marketing, with an emphasis on lead generation and conversion.
• Familiarity with review sites such as G2.
• Strong analytical, quantitative, and problem-solving skills with a data-driven mindset.
• Excellent written and verbal communication skills, with the ability to present insights to stakeholders.
• Proven project management abilities, with experience meeting deadlines in fast-paced environments.

Job Types: Full-time, Contract, Temporary

Benefits:

 

• Dental insurance
• Health insurance

 

Ability to Commute:

 

• Temecula, CA 92590 (Required)

 

Work Location: In person